WALK THE MOON
This
music video is of the indie pop genre as that is Walk the Moon’s style of
music. To start with, the viewer would notice straight away that the filming is
somewhat amateurish and it has a slight VSCO cam or old movie style filter.
This shows that it isn’t as clean cut and full of harsh dark and bold colours
as pop music videos seem to have. This is a lot softer and shows through that
alone that indie music is slight less offensive and abrupt. Alongside this, you
can even tell it is an indie music video just from the setting. In pop videos
you are normally paired with bright lights and a studio set up, whereas this
video is set outdoors and starts with views of the skies which show that the
music is almost ‘dreamlike’.
Secondly,
the people involved in the video are a collection of what society would call
misfits and this is to illustrate the lyrics. The video is all about being a
child and wanting to stay a child, almost a ‘Peter Pan’ style. They are dressed
individually and very expressively. This is very important as it is almost
highlighting the fact that they are the misfits but together they don’t have to
worry about judging from society, they can all be individuals.
However,
despite this being an indie music video, certain aspects are particularly
stereotypical of a pop music video. A few scenes are shown the misfits drinking
from red cups which are a typical American party ideology. This shows that they
still conform to pop stereotypes possibly to show that we are slight misfits in
our own ways. Also, much like the Bo$$ video, They are seen to be doing a
well-choreographed dance which is a common trait of pop music videos as people
are certain to try and copy it.
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