As we are coming to the end of our filming and editing, we are now looking forward to the evaluation part of our final product. We have been asked to complete these first four questions and we will hopefully try and use different types of technology, such as green screen and prezzi, so to show our technological knowledge.
1) In what ways does your media product use, develop or challenge forms and conventions of real media products?
- For this one I would like to create another video and have a split screen which would show our group talking over the top and analysing the different parts and how they conform or challenge, much like our 'Pitch'.
2) How effective is the combination of your main product and ancillary texts?
- I feel this would be easiest completed as a prezzi powerpoint presentation as we would be able to compare the two side by side and add text below.
3) What have you learned from your audience feedback?
- This would be a development from our previous market research but we would still use SurveyMonkey to collect responses from our audience.
4) How did you use new media technologies in the construction and research, planning and evaluation stages?
- This could be a commentary which would then feature live clips of us editing, filming and discussing the evaluation stages, such as creating our surveys.
Unfortunately, we had to rely on daylight as our main source of light so colour correction was very important as it matched the clip with the rest of the film. We found out that you can 'match colour' when you go to the colour board so that all of these hotel room clips are now the same level of contrast and saturation.
Our filming was quite successful, however we did not manage to acquire the bathroom shots which we needed for the bridge part of the music video so that will be filmed again at a later date. We managed to get some quite creative shots which focused a lot on pulled focus and having quite a strong depth of field. We tried to do a lot of free hand filming so that it looked more like a documentary on these parts. This then matches well with the beat from the club scene. We also filmed another performance shot which was much more authentic and you can see that the star is more comfortable. This was important as that was a large part of our feedback.
This is a technique that Esther thought would fit well into our music video. She set up the light-box to the right of Miles and then we filmed from the left which cast his face into a silhouette. We then colour corrected the photo so that the none of the features could be seen apart from the outline of the face. Unfortunately, the shape of the light-box meant that we couldn't fill the entire screen so we have to strategically try and crop and transform to fill the screen as much as possible.
Matching up the studio lip sync was very easy because by this time we had easily got the hang of final cut pro and also watching his singing. We also remembered this time to turn the sound on when recording which made the whole process a lot easier.
We have started to piece together the club scenes to match with the scenes we took in Cambridge. We specifically took clips from outside the Junction in Cambridge to match the club theme which worked well when we matched it together with the clips from our make shift club in the pit.
We decided to do a practice clip from our filming that we did in Cambridge.
We changed the saturation levels to adjust the colours of the scene. We wanted it to be darker and more dimly let which would reflect the mood of the actress. We also adjusted the shadows and highlights to dim the lighting and up the contrast to make the scene seem more intense.
These are photos that I took whilst we were on set in Cambridge.
